Bollywood Movies

Priyanka Chopra Sues Alleged Fraudster Nirav Modi, Sidharth Malhotra Eager To Terminate Contract

Priyanka Chopra Nirav Modi Ad
Written by Varsha Pillai

Last year, Sidharth Malhotra proposed to Priyanka Chopra with a Nirav Modi diamond encrusted ring in a Nirav Modi brand endorsement video. Now with the Pandora’s box open on the Punjab National Bank scam wherein Nirav Modi has been alleged to embezzle Rs. 11,000 crores, the stars are more than keen to disassociate with the brand. Priyanka Chopra has sued the diamantaire over non-payment of dues.

In 2017, regarding her appointment as the Global Ambassador for the brand, Priyanka Chopra had issued a statement saying:

“My association with Nirav Modi is like a meeting of minds in many ways. We are both fiercely proud of our heritage and are united by the idea of bringing a modern India to the global forefront. His jewels are one of a kind and effortless, with an understated elegance. I have worn the brand on many occasions and have always been impressed with the exquisite designs, the finesse, the clarity and femininity of the jewels.”

 
Sidharth Malhotra has a 3-video contract with the brand and he would discontinue working with the brand. The Aiyaary star may resume working with the brand only the charges prove to be false. Nirav Modi’s eponymous jewels have been worn by the likes of Bollywood divas like Kareena Kapoor Khan, Karishma Kapoor, Chitrangada Singh and Shilpa Shetty in the past. Across the shore, his jewels have been worn by celebrities like Karlie Kloss, Kate Upton, Stella Maxwell and Olivia Munn.

> > >

About the author

Varsha Pillai

She’s human. At least that’s what she’ll tell you. Dare you tell her that she has a good sense of humor and be prepared to be the lab rat for all her lame jokes for the rest of your life. Apart from that, she’s got a master’s degree in ‘Being a 4 a.m. friend’ and is currently pursuing her PhD in making instant noodles.

Leave a Comment