A Trailer is the first impression of a movie. And as they say First Impression is the last impression, so the need to cut a good, intriguing and entertaining trailer is all the more important. After all, it decides whether one will even go to watch the movie or not. Today, when so many movies are being churned out, movie trailers play a pivotal role in creating buzz months before the movie could even release. Trailers are like, the more you watch them, the more you crave for the movie. It increases the hunger and craze for the movie. Some say it spoils the enthusiasm, some believe it acts as a starter and increases your appetite for the film. Nowadays, it has become a trend to release the trailer of the film way before the movie release date.
Bollywood, Hollywood, Tollywood or Kollywood, trailers are an important part of a film’s marketing. Usually, the first trailer is released by the production house some one or two months before the release of the film. A special theatrical trailer for the upcoming movies plays in the theatres in the interval. And, let’s admit it we love it. Few ads we can afford to miss in between buying the popcorn in the interval, but not the trailers. On TV also, we enjoy watching trailers of the upcoming films. It gives an idea about what the movie is about.
The trailer is like a first impression of a movie. They generally say, if you like the trailer, you will also like the film. Just one or two minutes of a trailer can make or break a film. So, it becomes quite important for the production house to cut a well anticipated and exciting trailer which compels the viewer to come to the theatre to watch the movie. It helps Fans pull scenes apart and piece them back together to know what the movie is all about.