Mohenjo Daro v Rustom – that was the biggest talking point in Bollywood, last month. Both the films were slated to release for Independence Day as it was a long weekend. While Rustom's team came up with a unique marketing strategy in which Ranveer Singh, Alia Bhatt, Sidharth Malhotra, Arjun Kapoor, and even Salman Khan made clips to promote the film, Mohenjo Daro's lead pair visited the sets of various reality shows. In the end, it was Rustom that fared better as the Hrithik Roshan and Pooja Hegde-starrer, Mohenjo Daro, was given a thumbs down by the critics and the audience. Besides that, look what else made news in the month of August.
Ae Dil Hai Mushkil Teaser Out
When a film stars Ranbir Kapoor, Aishwarya Rai Bachchan, Anushka Sharma and Fawad Khan, who doesn't want to watch it? Well, there has been a lot of buzz around Ae Dil Hai Mushkil due to its stellar star cast. Karan Johar launched the film’s teaser on August 30th and it seems like a serious romantic drama. Ae Dil Hai Mushkil releases on Diwali 2016 and will clash with Ajay Devgn's Shivaay at the box office.
Happy Bhag Jayegi Has A Decent Run At The Box Office
Diana Penty made a comeback on the big screen after four years, and we must say that it was an impressive one. Happy Bhag Jayegi won hearts and did decent business. The movie hit theatres on August 19th and is still running in cinemas.
Sidharth and Katrina’s Kala Chashma
The makers of Baar Baar Dekho released the song, Kala Chashma, even before launching the trailer. The track is already topping the charts and there is a huge promotional campaign planned around it. Meanwhile, the lead pair of the movie, Sidharth Malhotra and Katrina Kaif are traveling to different parts of the country to promote it.
The Beat Pe Booty Challenge
After Krrish and Ra. One, Bollywood finally got a new superhero. Tiger Shroff played the Flying Jatt in Remo D'souza's latest film, which also featured Nathan Jones. In order to promote the movie, many Bollywood and TV stars took the Beat Pe Booty challenge in which they danced to the track.