The term ‘Bromance‘ was first coined by Dave Carnie, the editor of a skate-board magazine named Big Brother, back in 1990s. Its emergence can be attributed to the beginning of a quasi-revolutionary alteration in gender-roles, as the idea of alpha male began to get hackneyed and men started getting increasingly comfortable with their emotional side. Increased awareness about homosexuality also contributed to this all-new worldview. Men had started embracing their male-friendships as a crucial part of their lives, openly, in a way that only women had so far. Bromance was here to stay!
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