Films That Are Hyped Too Early

Ranbir Kapoor once stated that he would rather take a fee cut than participate in every promotional campaign for his films. We don’t blame him as actors have to hop from one interview to another, make an appearance on most reality shows and even travel to various cities to create a buzz around their films. Marketing films is so important for a film to be successful at the box office that producers announce their projects and unveil posters, often more than a year before the release. Here are some big-ticket films that are already quite hyped. PS: None of them will hit the screens before June 2016.

This Eid, Shah Rukh Khan released the poster of his film which will release next year, during the same festival. The tagline ‘Baniye Ka Dimaag Aur Miyanbhai Ki Daring’ got everyone talking. The film is produced by Farhan Akhtar and is directed by Rahul Dholakia.

Salman’s next film with Yash Raj, titled Sultan, will release next Eid too. The film was announced around the time the Raees poster was unveiled. Trade pundits say that the clash will be averted but as of now Eid 2016 seems like it’ll be an interesting day for Bollywood.
Aamir Khan’s next film is based on the Phogat sisters. He released the poster on the first day of the shoot but sadly got trolled for it. The film is directed by Nitesh Tiwari who previously helmed Bhoothnath Returns and Chillar Party. Dangal will release on Christmas Day 2016 and considering Aamir’s good luck with that festival, we’re sure it will do well.
It’s a Karan Johar film starring Ranbir Kapoor, Anushka Sharma and Aishwarya Rai Bachchan, so it’s obviously getting a lot of coverage. Also, Karan regularly puts up pictures from the sets on Twitter. Recently, Shah Rukh Khan visited the sets in London and the crew has now moved to France for a song shoot.


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