Review: Advertising often uses exaggeration to make a point. Rush does exactly that. This flick is based on a very deranged and disturbing concept. It leaves you to ponder on many unsettling aspects of the 24/7 news media monster. A monster that constantly needs to be fed. To what extent will you go to increase your TRP’s? How low will you sink? Is this what the audience really wants? Do they even have a choice? It’s a very relevant thought, but unfortunately, the execution disappoints.
Samar Grover (Emraan Hashmi) is a crime reporter who is recruited by a rich businessman as chief editor under mysterious circumstances. Why he is suddenly offered a big pay check, a house, and a car is strange. But when he stumbles onto some evidence, he realizes there is a dangerous and mind-boggling crime racquet behind the channel he works for. They abduct his fiancé Aahana (Sagarika Ghatge) and send goons all over town to hunt him down and kill him. Will he get out of this mess? Can he expose this dirty businessman? That’s what Rush is about.
The plot is not tight enough to hold your attention throughout and the dialogues don’t hit the mark. The insertion of the songs are somewhat comical. They come out of nowhere and add no value. The first half drags along but the pace accelerates after the interval. The speech at the end will hit the right notes. But why make an entire movie to make a point about sansani khabar, unless you have a really sexy plot to surround it.
Verdict: For Hashmi fans. Good concept derailed by a mediocre plot.
Release date: Oct 26, 2012
Genre: Crime, Thriller
Cast & Crew: Emraan Hashmi, Sagarika Ghatge, Neha Dhupia, Aditya Pancholi
Director: Shamin Desai
Music: Pritam Chakraborty
Length: 2 hrs 1 min