Producer C.J. Jayakumar is known primarily for bankrolling the Tamil black comedy-thriller Damaal Dumeel (2014) and adult comedy Trisha Illana Nayanthara (2015), both of which did well at the box office. In 2018, Jayakumar produced the Kollywood thriller Imaikkaa Nodigal, which was directed by Ajay Gnanamuthu and starred Nayanthara, Anurag Kashyap and Atharvaa Murali in central roles.