Blake Lively, Colleen Hoover, Brandon Sklenar, and Isabela Ferrer attended a surprise screening showcasing an unfinished version of the film It Ends With Us to gauge initial reactions.
The casting of Blake Lively and Justin Baldoni as Lily and Ryle in It Ends With Us caused backlash from fans because in the book Lily is 23 and Ryle is 30, while Lively is 35 and Baldoni is 39. Author of the book Colleen Hoover explained in an interview that she wanted to age the characters up as a 20-something individual cannot be a neurosurgeon.